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| The Global Business Game is an active, practical and involving way to learn about business. You will be making real business decisions about production runs, product introductions into new markets and the financing of all operations. This simulation compresses time and accelerates your learning but also highlights the need to quickly analyze and respond to the industry's competitive forces. |
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| You will be competing in the television set industry. Some markets are growing and some are stagnant. Worldwide possibilities are available to the firms that seize the opportunities and design a strategy that results in long-term success. As smart as you are your competitors will be trying to do the same thing. |
| You are assuming the management of a television set manufacturer. It has been successful in its home country but there are a number of new countries that can be entered into. There are many ways this can be done. In the end it all comes down to you and your decisions. Your firm's success rests on how well you design and implement a strategy that outsmarts the competition. To come out on top you must deliver earnings and dividends to your company's shareholders. |
| Good luck! Good profits! |
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